/* ============================================================
   PMG WEB — MAIN STYLESHEET
   Sections:
   1. Shared / Base
   2. Homepage (index.html)
   3. About (about.html)
   4. How It Works (how-it-works.html)
   5. Insights (insights.html)
   6. Plans (plans.html)
   7. Privacy (privacy.html)
   ============================================================ */


/* ── 1. SHARED / BASE ─────────────────────────────────────── */

:root {
  --red: #f92b2b;
  --blue: #2f89f4;
  --yellow: #face28;
  --green: #3cf72d;
  --red-light: #fde8e8;
  --blue-light: #e8f2fd;
  --blue-medium: #a8cdf8;
  --dark-blue: #1a5db8;
  --dark-text: #1a1a1a;
  --gray: #555555;
  --light-gray: #f5f5f5;
  --border: #e5e5e5;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body { font-family: 'Open Sans', Arial, sans-serif; color: var(--dark-text); background: white; line-height: 1.65; }
a { transition: color 0.15s; }

/* NAV */
nav {
  position: sticky; top: 0; z-index: 100;
  background: white;
  box-shadow: 0 1px 0 var(--border);
  padding: 0 5%;
  display: flex; align-items: center; justify-content: space-between;
  height: 68px;
}
.nav-logo { display: flex; align-items: center; }
.nav-logo img { height: 36px; display: block; }
.nav-links { display: flex; gap: 32px; }
.nav-links a { font-size: 13px; color: var(--gray); text-decoration: none; font-weight: 400; transition: color 0.15s; }
.nav-links a:hover { color: var(--dark-text); }
.nav-links a.active { color: var(--dark-text); font-weight: 600; }
.nav-cta {
  font-size: 13px; font-weight: 600; color: white;
  background: var(--red); border: none; border-radius: 6px;
  padding: 9px 20px; cursor: pointer; text-decoration: none;
  transition: opacity 0.15s; font-family: 'Montserrat', Arial, sans-serif;
  -webkit-font-smoothing: antialiased;
}
.nav-cta:hover { opacity: 0.88; }

/* NAV HAMBURGER */
.nav-toggle-input { display: none; }
.nav-hamburger { display: none; }
.nav-cta-mobile { display: none; }

@media (max-width: 900px) {
  .nav-hamburger {
    display: flex; flex-direction: column;
    justify-content: center; gap: 5px;
    cursor: pointer; padding: 4px; order: 3;
  }
  .nav-hamburger span {
    display: block; width: 22px; height: 2px;
    background: var(--dark-text); border-radius: 1px;
    transition: transform 0.2s, opacity 0.2s;
  }
  .nav-toggle-input:checked ~ .nav-hamburger span:nth-child(1) {
    transform: translateY(7px) rotate(45deg);
  }
  .nav-toggle-input:checked ~ .nav-hamburger span:nth-child(2) { opacity: 0; }
  .nav-toggle-input:checked ~ .nav-hamburger span:nth-child(3) {
    transform: translateY(-7px) rotate(-45deg);
  }
  .nav-cta { display: none; }
  .nav-links {
    display: none;
    position: absolute;
    top: 68px; left: 0; right: 0;
    background: white;
    flex-direction: column;
    padding: 8px 5% 20px;
    border-top: 1px solid var(--border);
    box-shadow: 0 4px 12px rgba(0,0,0,0.1);
    gap: 0;
  }
  .nav-links a {
    padding: 12px 0;
    font-size: 15px;
    border-bottom: 1px solid var(--border);
  }
  .nav-toggle-input:checked ~ .nav-links { display: flex; }
  .nav-links .nav-cta-mobile {
    display: block;
    margin-top: 8px;
    text-align: center;
    background: var(--red);
    color: white;
    padding: 12px 20px;
    border-radius: 6px;
    font-weight: 600;
    font-size: 14px;
    font-family: 'Montserrat', Arial, sans-serif;
    border-bottom: none;
    -webkit-font-smoothing: antialiased;
  }
  .nav-links .nav-cta-mobile:hover { opacity: 0.88; color: white; }
}

/* SECTION EYEBROW */
.section-eyebrow {
  font-size: 11px; font-weight: 700; letter-spacing: 0.12em;
  text-transform: uppercase; color: var(--blue);
  margin-bottom: 12px; font-family: 'Montserrat', Arial, sans-serif;
  display: flex; align-items: center; gap: 10px;
}
.section-eyebrow::before {
  content: ''; display: block;
  width: 20px; height: 2px; background: var(--blue);
}

/* PAGE HERO EYEBROW */
.page-hero-eyebrow {
  display: inline-flex; align-items: center; gap: 10px;
  font-size: 11px; font-weight: 700; letter-spacing: 0.12em;
  text-transform: uppercase; color: var(--blue);
  margin-bottom: 20px; font-family: 'Montserrat', Arial, sans-serif;
}
.page-hero-eyebrow::before {
  content: ''; display: block;
  width: 24px; height: 2px; background: var(--blue);
}
.page-hero h1 em,
.hiw-page-hero h1 em,
.ins-page-hero h1 em,
.plans-page-hero h1 em { color: var(--blue); font-style: normal; }
.page-hero h1 { line-height: 1.15; letter-spacing: -0.025em; }

/* SUB-PAGE HERO BACKGROUND */
.page-hero, .hiw-page-hero, .ins-page-hero, .plans-page-hero {
  background: linear-gradient(to right, rgba(255,255,255,1) 50%, rgba(255,255,255,0) 100%),
              url('../images/lift.jpg') center/cover no-repeat;
}

/* SECTION H2 */
.section-h2 { line-height: 1.18; letter-spacing: -0.025em; }

/* CTA BAND */
.cta-band {
  background: var(--dark-blue); padding: 88px 5%; text-align: center;
}
.cta-band h2 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(24px, 3vw, 38px); font-weight: 700;
  color: white; margin-bottom: 14px;
  line-height: 1.2; max-width: 520px;
  margin-left: auto; margin-right: auto;
}
.cta-band p {
  font-size: 17px; line-height: 1.65;
  color: rgba(255,255,255,0.6);
  max-width: 440px; margin: 0 auto 36px; font-weight: 300;
}

/* BUTTONS */
.btn-red {
  background: var(--red); color: white;
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 14px; font-weight: 700;
  padding: 14px 28px; border-radius: 6px;
  text-decoration: none; transition: opacity 0.15s; letter-spacing: 0.01em;
  -webkit-font-smoothing: antialiased;
}
.btn-red:hover { opacity: 0.88; }
.btn-ghost {
  background: transparent; color: white;
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 14px; font-weight: 600;
  padding: 14px 28px; border-radius: 6px;
  text-decoration: none;
  border: 1.5px solid rgba(255,255,255,0.3);
  transition: border-color 0.15s; letter-spacing: 0.01em;
}
.btn-ghost:hover { border-color: white; }

/* FOOTER */
footer {
  background: white; border-top: 1px solid var(--border);
  padding: 28px 5%;
  display: flex; flex-direction: column; align-items: center; gap: 12px;
}
.footer-logo img { height: 28px; }
.footer-links { display: flex; gap: 28px; justify-content: center; flex-wrap: wrap; }
.footer-links a { font-size: 13px; color: var(--gray); text-decoration: none; transition: color 0.15s; }
.footer-links a:hover { color: var(--dark-text); }
.footer-legal { font-size: 12px; color: #aaa; }
.footer-address {
  border-top: 1px solid var(--border); width: 100%;
  padding-top: 14px;
  font-size: 13px; color: var(--gray); line-height: 1.7; text-align: center;
}

/* MOCKUP BANNER */
.mockup-banner {
  background: var(--yellow); color: var(--dark-text);
  text-align: center; font-size: 10px; font-weight: 700;
  letter-spacing: 0.12em; text-transform: uppercase;
  padding: 6px; font-family: 'Montserrat', Arial, sans-serif;
}

/* HERO / BTN smoothing */
button, .hero-cta, .btn-red, .btn-ghost, .pro-cta {
  -webkit-font-smoothing: antialiased;
}


/* ── 2. HOMEPAGE ──────────────────────────────────────────── */

/* index.html only */

.index-body { font-family: 'Open Sans', Arial, sans-serif; color: var(--dark-text); background: white; }

/* HERO */
.hero {
  min-height: 90vh;
  display: flex; align-items: center;
  padding: 80px 5%;
  background: white;
  position: relative; overflow: hidden;
}
.hero-bg {
  position: absolute; top: 0; right: 0;
  width: 60%; height: 100%;
  background-image: url('../images/pmg-home2.jpg');
  background-size: cover; background-position: center;
  clip-path: polygon(30% 0, 100% 0, 100% 100%, 0% 100%);
}

.hero-accent {
  position: absolute; bottom: 0; right: 0;
  width: 60%; height: 4px;
  background: var(--blue);
}
.hero-content { position: relative; z-index: 2; max-width: 580px; }
.hero-eyebrow {
  display: inline-flex; align-items: center; gap: 10px;
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--blue);
  margin-bottom: 24px; font-family: 'Montserrat', Arial, sans-serif;
}
.hero-eyebrow::before {
  content: ''; display: block;
  width: 24px; height: 2px; background: var(--blue);
}
.hero h1 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(32px, 4.5vw, 52px);
  font-weight: 700;
  line-height: 1.15;
  letter-spacing: -0.02em;
  color: var(--dark-text);
  margin-bottom: 24px;
}
.hero h1 em { color: var(--blue); font-style: normal; }
.hero-sub {
  font-size: 17px; color: var(--gray); line-height: 1.75;
  max-width: 460px; margin-bottom: 40px; font-weight: 300;
}
.hero-cta {
  display: inline-block;
  background: var(--red); color: white;
  font-size: 14px; font-weight: 700;
  font-family: 'Montserrat', Arial, sans-serif;
  padding: 14px 28px; border-radius: 6px;
  text-decoration: none; transition: opacity 0.15s;
  letter-spacing: 0.01em;
}
.hero-cta:hover { opacity: 0.88; }
.hero-stat {
  margin: 15px 0 15px 0; padding-top: 32px;
  /* border-top: 1px solid var(--border); */
  display: flex; gap: 40px;
}
.stat-num {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 32px; font-weight: 700;
  color: var(--blue); line-height: 1;
  letter-spacing: -0.02em;
}
.stat-label { font-size: 12px; color: var(--gray); margin-top: 5px; }
.hero-roi-badge { display: none; }

/* SECTIONS */
section { padding: 96px 5%; }
.section-eyebrow {
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--blue);
  margin-bottom: 14px; display: flex; align-items: center; gap: 10px;
  font-family: 'Montserrat', Arial, sans-serif;
}
.section-eyebrow::before { content: ''; display: block; width: 20px; height: 2px; background: var(--blue); }
.section-h2 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(26px, 3.5vw, 40px);
  font-weight: 700;
  line-height: 1.2; letter-spacing: -0.02em;
  margin-bottom: 32px; max-width: 560px;
}

/* PROBLEM */
.problem {
  background-image: url('../images/marketing.jpg');
  background-size: cover;
  background-position: center;
  position: relative;
}
.problem::before {
  content: '';
  position: absolute; inset: 0;
  background: rgba(245,245,245,0.15);
}
.problem-inner { max-width: 700px; position: relative; z-index: 1; }
.problem p {
  font-size: 17px; color: var(--gray); line-height: 1.8;
  margin-bottom: 22px; font-weight: 300;
}
.problem p:last-child { margin-bottom: 0; }
.problem-mission {
  margin-top: 40px; padding: 22px 26px;
  border-left: 3px solid var(--blue);
  background: var(--blue-light); border-radius: 0 8px 8px 0;
}
.problem-mission p {
  font-size: 17px; color: var(--dark-text);
  font-weight: 600; margin: 0; line-height: 1.55;
  font-family: 'Montserrat', Arial, sans-serif;
  letter-spacing: -0.01em;
}

/* SOLUTION */
.solution { background: white; }
.solution-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; align-items: center; }
.solution-copy p { font-size: 16px; color: var(--gray); line-height: 1.8; margin-bottom: 20px; font-weight: 300; }
.solution-pillars { display: flex; flex-direction: column; gap: 14px; }
.pillar {
  padding: 20px 22px;
  border: 1px solid var(--border); border-radius: 8px;
  transition: border-color 0.2s;
  flex: 1; display: flex; align-items: center;
}
.pillar:hover { border-color: var(--blue-medium); }
.pillar-icon { display: none; }
.pillar-title { font-size: 14px; font-weight: 700; color: var(--dark-text); margin-bottom: 4px; font-family: 'Montserrat', Arial, sans-serif; }
.pillar-desc { font-size: 13px; color: var(--gray); line-height: 1.55; }

/* PLANS (homepage) */
.plans { background: var(--blue); }
.plans .section-eyebrow { color: white; }
.plans .section-eyebrow::before { background: white; }
.plans .section-h2 { color: white; }
.plans-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px; margin-bottom: 10px; }
.plan-card {
  background: rgba(255,255,255,0.10);
  border: 1px solid rgba(255,255,255,0.18);
  border-radius: 10px; padding: 22px;
  transition: background 0.2s;
}
.plan-card:not(.plan-pro):hover { background: rgba(255,255,255,0.16); }
.plan-pro { transition: box-shadow 0.2s, transform 0.2s; }
.plan-pro:hover { background: white; box-shadow: 0 8px 32px rgba(47,137,244,0.12); transform: translateY(-2px); }
.plan-secondary { opacity: 0.92; }
.plan-secondary:hover { opacity: 1; }
.plan-pro {
  background: white;
  border: none;
  border-radius: 12px;
  padding: 32px 36px;
  margin-bottom: 28px;
}
.plan-pro-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 40px;
}
.plan-pro-name { color: var(--dark-text) !important; font-size: 20px !important; letter-spacing: -0.01em; }
.plan-pro-desc { color: var(--gray) !important; font-size: 15px !important; max-width: 560px; }
.plan-pro-cta {
  flex-shrink: 0;
  display: inline-block;
  background: var(--red); color: white;
  font-size: 14px; font-weight: 700;
  font-family: 'Montserrat', Arial, sans-serif;
  padding: 13px 24px; border-radius: 6px;
  text-decoration: none; white-space: nowrap;
  transition: opacity 0.15s;
}
.plan-pro-cta:hover { opacity: 0.88; }
.plan-name {
  font-size: 12px; font-weight: 700; color: var(--yellow);
  letter-spacing: 0.07em; text-transform: uppercase;
  margin-bottom: 10px; font-family: 'Montserrat', Arial, sans-serif;
}
.plan-desc { font-size: 14px; color: rgba(255,255,255,0.85); line-height: 1.65; font-weight: 300; }
.plan-studio { opacity: 0.82; }
.plan-studio:hover { opacity: 1; }
.plans-bridge { font-size: 15px; color: rgba(255,255,255,0.7); margin-bottom: 24px; font-weight: 300; }
.plans-bridge a { color: white; font-weight: 600; text-decoration: none; }
.plans-bridge a:hover { text-decoration: underline; }
.plans-roi {
  background: rgba(255,255,255,0.12);
  border: 1px solid rgba(255,255,255,0.3);
  border-radius: 8px; padding: 20px 24px;
  display: flex; align-items: center; justify-content: center; gap: 18px;
  text-align: center;
}
.roi-icon { font-size: 26px; }
.roi-text { font-size: 15px; color: rgba(255,255,255,0.9); line-height: 1.65; font-weight: 300; }
.roi-text strong { color: white; font-weight: 700; }
.plan-featured {
  background: rgba(255,255,255,0.22) !important;
  border: 2px solid var(--yellow) !important;
  position: relative;
}
.plan-popular-badge {
  display: inline-block;
  background: var(--red-light);
  color: var(--red);
  font-size: 10px; font-weight: 700; letter-spacing: 0.08em;
  text-transform: uppercase;
  padding: 4px 10px; border-radius: 4px;
  margin-bottom: 12px; font-family: 'Montserrat', Arial, sans-serif;
}

/* PROOF */
.proof { background: white; }
.proof-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.testimonial {
  padding: 26px; border: 1px solid var(--border);
  border-radius: 10px; display: flex; flex-direction: column;
  border-top: 3px solid transparent;
  transition: border-color 0.2s, box-shadow 0.2s;
}
.testimonial:hover {
  border-top-color: var(--blue);
  box-shadow: 0 4px 20px rgba(0,0,0,0.06);
}
.proof-tag {
  display: inline-block; font-size: 10px; font-weight: 700;
  letter-spacing: 0.07em; text-transform: uppercase;
  padding: 3px 9px; border-radius: 4px; margin-bottom: 14px;
  background: var(--blue-light); color: var(--dark-blue);
  font-family: 'Montserrat', Arial, sans-serif;
}
.testimonial-quote {
  font-size: 15px; color: var(--gray); line-height: 1.75;
  font-weight: 300; flex: 1; margin-bottom: 20px;
}
.testimonial-quote::before {
  content: '\201C'; color: var(--blue); font-size: 36px;
  line-height: 0.8; display: block; margin-bottom: 12px;
  font-family: 'Montserrat', Arial, sans-serif; font-weight: 700;
}
.testimonial-attr { font-size: 12px; color: var(--gray); line-height: 1.5; }
.testimonial-attr strong { color: var(--dark-text); font-weight: 600; display: block; margin-bottom: 2px; }

/* TRUST STRIP */
.trust-strip {
  background: var(--blue-light);
  border-top: 1px solid var(--blue-medium);
  border-bottom: 1px solid var(--blue-medium);
  padding: 40px 5%;
}
.trust-strip-inner { max-width: 1100px; margin: 0 auto; }
.trust-strip-label {
  font-size: 10px; font-weight: 700; letter-spacing: 0.12em;
  text-transform: uppercase; color: var(--gray);
  margin-bottom: 20px; font-family: 'Montserrat', Arial, sans-serif;
  text-align: center;
}
.trust-quotes {
  display: grid; grid-template-columns: repeat(3, 1fr);
  gap: 40px;
}
.trust-quote-item {
  display: flex; flex-direction: column; gap: 6px;
  padding: 18px 20px;
  background: white;
  border-radius: 8px;
  border-left: 3px solid var(--blue);
  box-shadow: 0 1px 4px rgba(47,137,244,0.08);
}
.trust-quote-mark {
  font-size: 28px; line-height: 0.5; color: var(--blue);
  font-family: Georgia, serif;
  display: block; margin: 11px 0 0 0;
}


.trust-quote-text {
  font-size: 14px; color: var(--gray); line-height: 1.7;
  font-style: italic; display: block; margin-bottom: 10px;
}
.trust-quote-attr {
  font-size: 11px; font-weight: 700; letter-spacing: 0.06em;
  text-transform: uppercase; color: #999;
  font-family: 'Montserrat', Arial, sans-serif; display: block;
}

/* NEWSLETTER (homepage) */
.newsletter {
  background-image: url('../images/not-ready.jpg');
  background-size: cover;
  background-position: top center;
  position: relative;
}
.newsletter::before {
  content: '';
  position: absolute; inset: 0;
  background: rgba(26,93,184,0.65);
}
.newsletter > * { position: relative; z-index: 1; }
.newsletter .section-eyebrow { color: var(--blue-medium); }
.newsletter .section-eyebrow::before { background: var(--blue-medium); }
.newsletter .section-h2 { color: white; }
.newsletter-sub { font-size: 16px; color: var(--blue-medium); line-height: 1.75; max-width: 460px; margin-bottom: 32px; font-weight: 300; }
.newsletter-form { display: flex; gap: 10px; max-width: 460px; }
.newsletter-input {
  flex: 1; padding: 13px 16px; border-radius: 6px;
  border: 1px solid rgba(255,255,255,0.2); background: rgba(255,255,255,0.1);
  color: white; font-size: 14px; font-family: 'Open Sans', Arial, sans-serif; outline: none;
}
.newsletter-input::placeholder { color: var(--blue-medium); }
.newsletter-input:focus { border-color: rgba(255,255,255,0.5); }
.newsletter-btn {
  padding: 13px 22px; background: var(--yellow); color: var(--dark-text);
  border: none; border-radius: 6px; font-size: 13px;
  font-weight: 700; cursor: pointer; font-family: 'Montserrat', Arial, sans-serif;
  white-space: nowrap; transition: opacity 0.15s;
}
.newsletter-btn:hover { opacity: 0.9; }
.newsletter-reassure {
  margin-top: 14px;
  font-size: 12px; color: var(--blue-medium); font-weight: 300;
}

/* CTA SECTION (homepage) */
.cta-section { background: white; border-top: 1px solid var(--border); padding: 96px 5%; }
.cta-inner {
  max-width: 1100px; margin: 0 auto;
}
.cta-sub { font-size: 16px; color: var(--gray); line-height: 1.75; margin-bottom: 10px; font-weight: 300; }
.cta-reassure { font-size: 13px; color: var(--gray); margin-bottom: 40px; }

/* HOMEPAGE FOOTER */
.index-footer {
  background: var(--dark-text); color: #888;
  padding: 40px 5%;
  display: flex; align-items: center; justify-content: space-between;
  flex-wrap: wrap; gap: 20px;
}
.index-footer .footer-logo img { height: 28px; filter: brightness(0) invert(1); opacity: 0.7; }
.index-footer .footer-links { display: flex; gap: 24px; flex-wrap: wrap; }
.index-footer .footer-links a { font-size: 12px; color: #666; text-decoration: none; transition: color 0.15s; }
.index-footer .footer-links a:hover { color: #999; }
.index-footer .footer-legal { font-size: 12px; color: #555; }

/* FORMS */
.form-steps { display: flex; gap: 0; margin-bottom: 28px; }
.form-step {
  flex: 1; text-align: center; padding: 10px 4px;
  font-size: 10px; font-weight: 700; color: var(--gray);
  letter-spacing: 0.06em; text-transform: uppercase;
  border-bottom: 2px solid var(--border); transition: all 0.2s;
  font-family: 'Montserrat', Arial, sans-serif;
}
.form-step.active { color: var(--blue); border-bottom-color: var(--blue); }
.form-field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin-bottom: 14px; }
.form-field { display: flex; flex-direction: column; gap: 6px; margin-bottom: 14px; }
.form-label { font-size: 11px; font-weight: 700; color: var(--gray); font-family: 'Montserrat', Arial, sans-serif; letter-spacing: 0.04em; text-transform: uppercase; }
.form-input {
  padding: 10px 14px; border: 1px solid var(--border);
  border-radius: 6px; font-size: 14px;
  font-family: 'Open Sans', Arial, sans-serif; color: var(--dark-text);
  outline: none; transition: border-color 0.15s;
}
.form-input:focus { border-color: var(--blue); }
.form-submit {
  width: 100%; padding: 14px; background: var(--red);
  color: white; border: none; border-radius: 6px;
  font-size: 14px; font-weight: 700; cursor: pointer;
  font-family: 'Montserrat', Arial, sans-serif; margin-top: 8px;
  transition: opacity 0.15s; letter-spacing: 0.02em;
}
.form-submit:hover { opacity: 0.88; }

/* PMG MULTI-STEP FORM */
.pmg-form-wrap {
  max-width: 560px; margin: 0 auto; padding: 0;
  font-family: 'Open Sans', Arial, sans-serif;
}
.pmg-form-header { margin-bottom: 2.5rem; }
.pmg-progress-bar {
  height: 3px; background: rgba(0,0,0,0.1);
  border-radius: 2px; margin-bottom: 2rem; overflow: hidden;
}
.pmg-progress-fill {
  height: 100%; background: var(--red);
  border-radius: 2px; transition: width 0.4s ease;
}
.pmg-step { display: none; }
.pmg-step.active { display: block; }
.pmg-field-group { margin-bottom: 1.25rem; }
.pmg-field-group label {
  display: block; font-size: 11px; font-weight: 700;
  color: var(--gray); font-family: 'Montserrat', Arial, sans-serif;
  letter-spacing: 0.04em; text-transform: uppercase; margin-bottom: 6px;
}
.pmg-field-group input,
.pmg-field-group select,
.pmg-field-group textarea {
  width: 100%; font-size: 15px; padding: 10px 0;
  border: none; border-bottom: 1.5px solid var(--border);
  border-radius: 0; background: transparent;
  color: var(--dark-text); font-family: 'Open Sans', Arial, sans-serif;
  transition: border-color 0.15s; outline: none;
}
.pmg-field-group input:focus,
.pmg-field-group select:focus,
.pmg-field-group textarea:focus { border-bottom-color: var(--blue); }
.pmg-field-group textarea { resize: vertical; min-height: 80px; }
.pmg-field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.pmg-step-tabs {
  display: flex; margin-bottom: 0;
  border-bottom: 2px solid var(--border);
}
.pmg-step-tab {
  flex: 1; text-align: center; padding: 10px 4px;
  font-size: 10px; font-weight: 700; color: var(--gray);
  letter-spacing: 0.06em; text-transform: uppercase;
  font-family: 'Montserrat', Arial, sans-serif;
  border-bottom: 2px solid transparent; margin-bottom: -2px;
  transition: all 0.2s; cursor: default;
}
.pmg-step-tab.active { color: var(--blue); border-bottom-color: var(--blue); }
.pmg-step-tab.done { color: var(--gray); border-bottom-color: transparent; }
.pmg-step-label { display: none; }
.pmg-step-title {
  font-size: 18px; font-weight: 700; color: var(--dark-text);
  font-family: 'Montserrat', Arial, sans-serif;
  margin-bottom: 1.5rem; line-height: 1.35;
}
.pmg-choice-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; }
.pmg-choice-btn {
  padding: 13px 16px; border: 1.5px solid var(--border);
  border-radius: 8px; background: white; color: var(--dark-text);
  font-size: 13px; font-family: 'Open Sans', Arial, sans-serif;
  cursor: pointer; text-align: left; transition: all 0.15s;
  line-height: 1.45; border-left: 3px solid transparent;
}
.pmg-choice-btn:hover { border-color: var(--blue); background: var(--blue-light); border-left-color: var(--blue); }
.pmg-choice-btn.selected {
  border-color: var(--blue); border-left-color: var(--blue);
  background: var(--blue-light); color: var(--dark-blue); font-weight: 600;
}
.pmg-btn-row { display: flex; gap: 10px; margin-top: 1.75rem; align-items: center; }
.pmg-btn-primary {
  padding: 11px 22px; background: var(--red); color: #fff;
  border: none; border-radius: 6px; font-size: 14px; font-weight: 600;
  font-family: 'Montserrat', Arial, sans-serif; cursor: pointer; transition: opacity 0.15s;
}
.pmg-btn-primary:hover { opacity: 0.88; }
.pmg-btn-back {
  padding: 11px 18px; background: transparent; color: var(--gray);
  border: 1px solid var(--border); border-radius: 6px; font-size: 13px;
  font-family: 'Open Sans', Arial, sans-serif; cursor: pointer; transition: all 0.15s;
}
.pmg-btn-back:hover { border-color: #999; color: var(--dark-text); }
.pmg-confirm-screen { display: none; text-align: center; padding: 2rem 1rem 1rem; }
.pmg-confirm-screen.active { display: block; }
.pmg-confirm-icon {
  width: 56px; height: 56px; border-radius: 50%;
  background: var(--red-light); margin: 0 auto 1.5rem;
  display: flex; align-items: center; justify-content: center;
}
.pmg-confirm-icon svg { width: 26px; height: 26px; }
.pmg-confirm-screen h2 {
  font-size: 22px; font-weight: 700;
  font-family: 'Montserrat', Arial, sans-serif;
  color: var(--dark-text); margin-bottom: 10px;
}
.pmg-confirm-screen p {
  font-size: 14px; color: var(--gray); line-height: 1.7;
  max-width: 420px; margin: 0 auto 1.5rem;
}
.pmg-confirm-details {
  background: white; border: 1px solid var(--border);
  border-radius: 8px; padding: 1.25rem; text-align: left;
  max-width: 420px; margin: 0 auto 1.75rem;
}
.pmg-detail-label {
  font-size: 10px; font-weight: 700; letter-spacing: 0.07em; text-transform: uppercase;
  color: var(--gray); font-family: 'Montserrat', Arial, sans-serif; margin-bottom: 10px;
}
.pmg-detail-row {
  display: flex; justify-content: space-between;
  font-size: 13px; padding: 6px 0; border-bottom: 1px solid var(--border);
}
.pmg-detail-row:last-child { border-bottom: none; }
.pmg-detail-key { color: var(--gray); }
.pmg-detail-val { color: var(--dark-text); font-weight: 600; text-align: right; max-width: 55%; }
.pmg-next-steps { max-width: 420px; margin: 0 auto; text-align: left; }
.pmg-ns-label {
  font-size: 10px; font-weight: 700; letter-spacing: 0.07em; text-transform: uppercase;
  color: var(--gray); font-family: 'Montserrat', Arial, sans-serif; margin-bottom: 12px;
}
.pmg-ns-item { display: flex; gap: 12px; margin-bottom: 14px; align-items: flex-start; }
.pmg-ns-num {
  width: 22px; height: 22px; min-width: 22px; border-radius: 50%;
  background: var(--red-light); color: var(--red);
  font-size: 11px; font-weight: 700;
  display: flex; align-items: center; justify-content: center; margin-top: 1px;
  font-family: 'Montserrat', Arial, sans-serif;
}
.pmg-ns-text { font-size: 13px; color: var(--gray); line-height: 1.5; }
.pmg-ns-text strong { color: var(--dark-text); font-weight: 600; }

/* HOMEPAGE MOBILE */
@media (max-width: 768px) {
  .trust-quotes { grid-template-columns: 1fr; }
  .solution-grid { grid-template-columns: 1fr; gap: 36px; }
  .plans-grid { grid-template-columns: 1fr; }
  .plan-pro-inner { flex-direction: column; align-items: flex-start; gap: 20px; }
  .plan-pro-cta { width: 100%; text-align: center; }
  .proof-grid { grid-template-columns: 1fr; }
  .hero-stat { flex-direction: column; gap: 20px; }

  .index-footer { flex-direction: column; align-items: flex-start; gap: 16px; }
}
@media (max-width: 540px) {
  .hero { padding: 56px 5%; min-height: auto; }
  .newsletter-form { flex-direction: column; }
  .newsletter-btn { width: 100%; }
}


/* ── 3. ABOUT ─────────────────────────────────────────────── */

/* about.html only */

/* PAGE HERO */
.page-hero {
  padding: 72px 5% 64px;
  border-bottom: 1px solid var(--border);
}
.page-hero h1 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(28px, 3.5vw, 44px);
  font-weight: 700; line-height: 1.2;
  letter-spacing: -0.02em; color: var(--dark-text);
  max-width: 520px; margin-bottom: 20px;
}
.page-hero-lead {
  font-size: 17px; color: var(--gray); line-height: 1.75;
  max-width: 480px; font-weight: 300;
}
.about-stats-bar {
  background: white; border-bottom: 1px solid var(--border);
  padding: 0 5%;
}
.hero-stats {
  display: flex; flex-direction: row;
  gap: 0;
}
.hero-stats .hero-stat {
  display: flex; align-items: flex-start; gap: 20px;
  padding: 24px 32px 0 0; flex: 1;
  border-right: 1px solid var(--border);
}
.hero-stats .hero-stat + .hero-stat { padding-left: 32px; }
.hero-stats .hero-stat:last-child { border-right: none; padding-right: 0; }
.hero-stat-num {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 36px; font-weight: 700; color: var(--blue);
  letter-spacing: -0.02em; min-width: 80px; line-height: 1; padding-top: 2px;
}
.hero-stat-label { font-size: 13px; color: var(--gray); line-height: 1.55; }
.hero-stat-label strong {
  display: block; color: var(--dark-text); font-weight: 700;
  font-family: 'Montserrat', Arial, sans-serif; font-size: 13px; margin-bottom: 3px;
}

/* SECTION SHARED (about) */
.section { padding: 80px 5%; }
.section-inner { max-width: 1100px; margin: 0 auto; }
.section-h2 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(24px, 3vw, 36px); font-weight: 700;
  line-height: 1.25; letter-spacing: -0.02em;
  color: var(--dark-text); margin-bottom: 20px;
}

/* THE WHY */
.why-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 72px; align-items: start; }
.why-body { font-size: 15px; line-height: 1.8; color: var(--gray); font-weight: 300; }
.why-body p + p { margin-top: 18px; }
.why-pull {
  border-left: 4px solid var(--blue);
  background: var(--blue-light);
  padding: 28px 32px; border-radius: 0 10px 10px 0;
  margin-bottom: 36px;
}
.why-pull-text {
  font-size: 17px; font-style: italic; line-height: 1.65;
  color: var(--dark-text); font-weight: 300; margin-bottom: 14px;
}
.why-pull-attr {
  font-size: 12px; font-weight: 700; letter-spacing: 0.07em;
  text-transform: uppercase; color: var(--blue);
  font-family: 'Montserrat', Arial, sans-serif;
}
.commitment-item {
  display: flex; gap: 20px; align-items: flex-start;
  padding: 20px 0; border-bottom: 1px solid var(--border);
}
.commitment-item:first-child { border-top: 1px solid var(--border); }
.commitment-num {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 12px; font-weight: 700; color: var(--blue);
  padding-top: 3px; min-width: 24px;
}
.commitment-text strong { display: block; font-size: 14px; font-weight: 600; color: var(--dark-text); margin-bottom: 4px; }
.commitment-text span { font-size: 13.5px; color: var(--gray); line-height: 1.65; font-weight: 300; }

/* VALUES */
.values-bg { background: var(--light-gray); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); }
.values-header { max-width: 560px; margin-bottom: 48px; }
.values-header p { font-size: 15px; line-height: 1.75; color: var(--gray); font-weight: 300; }
.values-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 2px; margin-bottom: 2px; }
.values-grid-2 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 2px; }
.value-card, .value-card-2 {
  background: white; padding: 32px 24px 36px;
  transition: box-shadow 0.2s, border-color 0.2s;
}
.value-card:hover, .value-card-2:hover { box-shadow: 0 4px 20px rgba(0,0,0,0.07); position: relative; z-index: 1; }
.value-card:first-child { border-radius: 10px 0 0 0; }
.value-card:last-child { border-radius: 0 10px 0 0; }
.values-grid-2 .value-card-2:first-child { border-radius: 0 0 0 10px; }
.values-grid-2 .value-card-2:last-child { border-radius: 0 0 10px 0; }
.value-icon { font-size: 26px; margin-bottom: 16px; display: block; }
.value-name {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 16px; font-weight: 700; color: var(--dark-text); margin-bottom: 10px;
}
.value-desc { font-size: 13.5px; line-height: 1.7; color: var(--gray); font-weight: 300; }

/* HOW WE WORK */
.howwework-bg { background: var(--dark-blue); }
.howwework-bg .section-eyebrow { color: #fff }
.howwework-bg .section-eyebrow::before { background: #fff; }
.howwework-header {
  display: grid; grid-template-columns: 1fr 1fr; gap: 56px; align-items: start; margin-bottom: 48px;
}
.howwework-header .section-h2 { color: white; margin-bottom: 0; }
.howwework-header p { font-size: 15px; line-height: 1.8; color: rgb(255, 255, 255); font-weight: 300; padding-top: 8px; }
.pod-diagram {
  display: grid; grid-template-columns: 1fr 1fr 1fr;
  gap: 1px; background: rgba(255,255,255,0.06);
  border-radius: 10px; overflow: hidden;
}
.pod-role {
  background: rgba(255,255,255,0.04); padding: 32px 24px 36px;
  transition: background 0.2s;
}
.pod-role:hover { background: rgba(255,255,255,0.08); }
.pod-role-label {
  display: inline-block; font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; padding: 4px 10px; border-radius: 4px;
  background: rgb(255, 255, 255); color: var(--blue);
  margin-bottom: 16px; font-family: 'Montserrat', Arial, sans-serif;
}
.pod-role-title {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 17px; font-weight: 700; color: white; margin-bottom: 6px;
}
.pod-role-sub {
  font-size: 11px; font-weight: 600; letter-spacing: 0.08em; text-transform: uppercase;
  color: rgba(255, 255, 255, 0.5); margin-bottom: 14px;
  font-family: 'Montserrat', Arial, sans-serif;
}
.pod-role-desc { font-size: 13.5px; line-height: 1.7; color: rgba(255,255,255,0.75); font-weight: 300; }
.pod-principles { margin-top: 32px; display: grid; grid-template-columns: repeat(5, 1fr); gap: 12px; }
.pod-principle {
  border: 1px solid rgba(255,255,255,0.25); border-radius: 8px; padding: 18px 14px; text-align: center;
}
.pod-principle-name { font-size: 13px; font-weight: 600; color: rgba(255,255,255,0.75); margin-bottom: 5px; font-family: 'Montserrat', Arial, sans-serif; }
.pod-principle-desc { font-size: 12px; color: rgba(255,255,255,0.75); line-height: 1.5; font-weight: 300; }

/* THE DIFFERENCE */
.diff-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 72px; align-items: start; }
.diff-body { font-size: 15px; line-height: 1.8; color: var(--gray); font-weight: 300; }
.diff-body p + p { margin-top: 16px; }
.diff-item {
  display: grid; grid-template-columns: auto 1fr; gap: 18px; align-items: start;
  padding: 22px 0; border-bottom: 1px solid var(--border);
}
.diff-item:first-child { border-top: 1px solid var(--border); }
.diff-check {
  width: 30px; height: 30px; border-radius: 50%;
  background: var(--blue-light);
  display: flex; align-items: center; justify-content: center; flex-shrink: 0; margin-top: 2px;
}
.diff-check svg { width: 13px; height: 13px; }
.diff-item-text strong { display: block; font-size: 14px; font-weight: 600; color: var(--dark-text); margin-bottom: 4px; }
.diff-item-text span { font-size: 13.5px; color: var(--gray); line-height: 1.65; font-weight: 300; }

/* FOUNDING STORY */
.story-bg { background: var(--light-gray); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); }
.story-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 72px; align-items: start; }
.story-body { font-size: 15px; line-height: 1.8; color: var(--gray); font-weight: 300; }
.story-body p + p { margin-top: 18px; }
.story-right {
  background: white; border-radius: 10px;
  border: 1px solid var(--border); padding: 40px 36px;
}
.timeline-item {
  display: grid; grid-template-columns: 56px 1fr; gap: 16px;
  padding: 20px 0; border-bottom: 1px solid var(--border); align-items: start;
}
.timeline-item:first-child { padding-top: 0; }
.timeline-item:last-child { border-bottom: none; padding-bottom: 0; }
.timeline-year {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 13px; font-weight: 700; color: var(--blue); padding-top: 2px;
}
.timeline-text strong { display: block; font-size: 14px; font-weight: 600; color: var(--dark-text); margin-bottom: 4px; }
.timeline-text span { font-size: 13.5px; color: var(--gray); line-height: 1.6; font-weight: 300; }

/* LEADERSHIP */
.leadership-header { max-width: 540px; margin-bottom: 56px; }
.leadership-header p { font-size: 15px; line-height: 1.75; color: var(--gray); font-weight: 300; }
.leadership-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 36px; }
.leader-card {
  border: 1px solid var(--border); border-radius: 10px; overflow: hidden;
  display: flex; flex-direction: column; transition: box-shadow 0.2s;
}
.leader-card:hover { box-shadow: 0 6px 32px rgba(0,0,0,0.08); }
.leader-photo { width: 100%; aspect-ratio: 4/3; object-fit: cover; object-position: top center; display: block; }
.leader-body { padding: 32px 32px 36px; flex: 1; }
.leader-role {
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase;
  color: var(--blue); margin-bottom: 8px; font-family: 'Montserrat', Arial, sans-serif;
}
.leader-name {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 24px; font-weight: 700; color: var(--dark-text); margin-bottom: 4px;
}
.leader-title { font-size: 13px; color: var(--gray); font-weight: 400; margin-bottom: 20px; }
.leader-bio { font-size: 14px; line-height: 1.75; color: var(--gray); font-weight: 300; }
.leader-bio p + p { margin-top: 14px; }
.leader-tag {
  display: inline-block; margin-top: 20px; font-size: 11px; font-weight: 700;
  letter-spacing: 0.08em; text-transform: uppercase; color: var(--blue);
  background: var(--blue-light); padding: 5px 12px; border-radius: 20px;
  font-family: 'Montserrat', Arial, sans-serif;
}
.team-card { transition: box-shadow 0.2s; }
.team-card:hover { box-shadow: 0 4px 20px rgba(0,0,0,0.08); }

/* CTA BTNS */
.cta-btns { display: flex; gap: 14px; justify-content: center; flex-wrap: wrap; }

/* ABOUT MOBILE */
@media (max-width: 900px) {
  .why-grid, .diff-grid, .story-grid, .leadership-grid { grid-template-columns: 1fr; gap: 40px; }
  .hero-stats { flex-direction: column; }
  .hero-stats .hero-stat { padding: 20px 0 0 0; border-right: none; border-bottom: 1px solid var(--border); padding-bottom: 20px; }
  .hero-stats .hero-stat + .hero-stat { padding-left: 0; }
  .hero-stats .hero-stat:last-child { border-bottom: none; padding-bottom: 0; }
  .howwework-header { grid-template-columns: 1fr; gap: 20px; }
  .pod-diagram, .pod-principles, .values-grid, .values-grid-2 { grid-template-columns: 1fr; gap: 2px; }
  .value-card:first-child, .value-card:last-child,
  .values-grid-2 .value-card-2:first-child, .values-grid-2 .value-card-2:last-child { border-radius: 0; }
  footer { flex-direction: column; gap: 20px; text-align: center; }
  .footer-links { flex-wrap: wrap; justify-content: center; }
}


/* ── 4. HOW IT WORKS ──────────────────────────────────────── */

/* how-it-works.html only */

/* PAGE HERO (how-it-works variant) */
.hiw-page-hero {
  padding: 72px 5% 64px;
  border-bottom: 1px solid var(--border);
}
.hiw-page-hero h1 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(28px, 3.5vw, 44px);
  font-weight: 700; line-height: 1.2;
  letter-spacing: -0.02em;
  color: var(--dark-text);
  max-width: 700px;
  margin-bottom: 16px;
}
.hiw-page-hero p {
  font-size: 17px; color: var(--gray); line-height: 1.75;
  max-width: 560px; font-weight: 300;
  margin-bottom: 32px;
}
.hiw-hero-cta {
  display: inline-block;
  background: var(--red); color: white;
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 14px; font-weight: 700;
  padding: 14px 28px; border-radius: 6px;
  text-decoration: none; transition: opacity 0.15s;
  letter-spacing: 0.01em;
}
.hiw-hero-cta:hover { opacity: 0.88; }

/* SECTION (how-it-works) */
.hiw-section {
  padding: 80px 5%;
  max-width: 1100px;
  margin: 0 auto;
}
.hiw-section h2 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(24px, 3vw, 36px);
  font-weight: 700; line-height: 1.25;
  letter-spacing: -0.02em; color: var(--dark-text);
  margin-bottom: 16px;
}
.section-intro {
  font-size: 16px; color: var(--gray);
  max-width: 680px; line-height: 1.75;
  margin-bottom: 56px; font-weight: 300;
}

/* AITERA STAGES */
.aitera-stage {
  display: grid;
  grid-template-columns: 100px 1fr;
  gap: 0;
  border-bottom: 1px solid var(--border);
  padding: 40px 0;
  transition: background 0.2s;
}
.aitera-stage:last-child { border-bottom: none; }
.aitera-stage:hover { background: var(--light-gray); }
.stage-letter-col { display: flex; align-items: flex-start; justify-content: center; padding-top: 4px; }
.stage-letter {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(52px, 6vw, 80px); font-weight: 700; line-height: 1;
  color: var(--blue); letter-spacing: -0.04em;
  opacity: 0.15; transition: opacity 0.2s;
}
.aitera-stage:hover .stage-letter { opacity: 0.5; }
.stage-tag {
  display: inline-block;
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; padding: 4px 10px; border-radius: 4px;
  margin-bottom: 12px; font-family: 'Montserrat', Arial, sans-serif;
}
.tag-awareness   { background: #e8f2fd; color: #1e6fb5; }
.tag-inquiry     { background: #fde8e8; color: #c8102e; }
.tag-tour        { background: #e8f7f2; color: #2a7d5f; }
.tag-enrollment  { background: #f0eafd; color: #7b4ea6; }
.tag-retention   { background: #fef5e0; color: #c07a14; }
.tag-alumni      { background: #f7f0e8; color: #7a4a2a; }
.stage-content h3 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 20px; font-weight: 700;
  color: var(--dark-text); margin-bottom: 8px;
}
.stage-question {
  font-size: 14px; font-style: italic; color: var(--gray);
  margin-bottom: 12px;
}
.stage-content p {
  font-size: 15px; color: var(--gray);
  line-height: 1.75; max-width: 640px; font-weight: 300;
}

/* POD SECTION (how-it-works) */
.pod-bg {
  background: var(--light-gray);
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
}
.pod-cards {
  display: grid; grid-template-columns: repeat(3, 1fr);
  gap: 24px; margin-top: 48px;
}
.pod-card {
  border: 1px solid var(--border); border-radius: 10px;
  padding: 32px 28px; position: relative; overflow: hidden;
  background: white;
  transition: box-shadow 0.2s, border-color 0.2s;
}
.pod-card:hover { border-color: var(--blue-medium); box-shadow: 0 4px 16px rgba(0,0,0,0.06); }
.pod-card::before {
  content: ''; position: absolute;
  top: 0; left: 0; right: 0; height: 3px;
}
.pod-card.ms::before { background: var(--blue); }
.pod-card.ls::before { background: var(--red); }
.pod-card.pa::before { background: var(--green); }
.pod-abbrev {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; margin-bottom: 10px;
}
.pod-card.ms .pod-abbrev { color: var(--blue); }
.pod-card.ls .pod-abbrev { color: var(--red); }
.pod-card.pa .pod-abbrev { color: #16a34a; }
.pod-card h3 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 17px; font-weight: 700;
  color: var(--dark-text); margin-bottom: 12px;
}
.pod-card p {
  font-size: 14px; color: var(--gray);
  line-height: 1.7; margin-bottom: 14px; font-weight: 300;
}
.pod-principle {
  font-size: 13px; font-style: italic;
  color: var(--gray); border-top: 1px solid var(--border);
  padding-top: 12px; margin-top: 4px; margin-bottom: 0 !important;
}

/* TIMELINE (how-it-works) */
.timeline-section { padding: 80px 5%; }
.timeline-inner { max-width: 1100px; margin: 0 auto; }
.timeline-blocks {
  display: grid; grid-template-columns: repeat(3, 1fr);
  gap: 32px; margin-top: 48px;
}
.tblock { padding: 0; }
.tblock-number {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--gray); margin-bottom: 10px;
}
.tblock-accent { height: 3px; width: 40px; border-radius: 2px; margin-bottom: 16px; }
.tblock:nth-child(1) .tblock-accent { background: var(--blue); }
.tblock:nth-child(2) .tblock-accent { background: var(--red); }
.tblock:nth-child(3) .tblock-accent { background: var(--green); }
.tblock h3 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 18px; font-weight: 700;
  color: var(--dark-text); margin-bottom: 16px;
}
.tblock ul { list-style: none; display: flex; flex-direction: column; gap: 10px; }
.tblock ul li {
  font-size: 14px; color: var(--gray);
  padding-left: 16px; position: relative;
  line-height: 1.6; font-weight: 300;
}
.tblock ul li::before {
  content: ''; position: absolute; left: 0; top: 8px;
  width: 5px; height: 5px; border-radius: 50%;
}
.tblock:nth-child(1) ul li::before { background: var(--blue); opacity: 0.5; }
.tblock:nth-child(2) ul li::before { background: var(--red); opacity: 0.5; }
.tblock:nth-child(3) ul li::before { background: #16a34a; opacity: 0.6; }
.timeline-connector { border-left: 2px solid var(--blue-medium); }
.timeline-step { transition: background 0.2s; }
.timeline-step:hover { background: var(--light-gray); }

/* CTA PAIR BUTTONS */
.cta-pair { display: flex; gap: 14px; justify-content: center; flex-wrap: wrap; }
.btn-primary {
  background: var(--red); color: white;
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 14px; font-weight: 700;
  padding: 14px 28px; border-radius: 6px;
  text-decoration: none; transition: opacity 0.15s; letter-spacing: 0.01em;
}
.btn-primary:hover { opacity: 0.88; }
.btn-secondary {
  background: transparent; color: white;
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 14px; font-weight: 600;
  padding: 14px 28px; border-radius: 6px;
  text-decoration: none;
  border: 1.5px solid rgba(255,255,255,0.3);
  transition: border-color 0.15s; letter-spacing: 0.01em;
}
.btn-secondary:hover { border-color: white; }

/* HOW IT WORKS MOBILE */
@media (max-width: 768px) {
  .pod-cards, .timeline-blocks { grid-template-columns: 1fr; }
  .aitera-stage { grid-template-columns: 60px 1fr; }
  .stage-letter { font-size: 36px; }
  footer { flex-direction: column; gap: 20px; text-align: center; }
  .footer-links { flex-wrap: wrap; justify-content: center; }
}


/* ── 5. INSIGHTS ──────────────────────────────────────────── */

/* insights.html only */

:root {
  --cat-getting-found: #1e6fb5;
  --cat-filling-spots: #c8102e;
  --cat-keeping-families: #2a7d5f;
  --cat-reputation: #7b4ea6;
  --cat-online-presence: #c07a14;
  --cat-mindset: #3d4f6e;
  --cat-community: #1a7c8a;
  --cat-alumni: #7a4a2a;
  --cat-identity: #5c4a8a;
  --cat-word-of-mouth: #2a6b3a;
}

/* PAGE HERO (insights) */
.ins-page-hero {
  padding: 72px 5% 64px;
  border-bottom: 1px solid var(--border);
}
.ins-page-hero h1 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(28px, 3.5vw, 44px); font-weight: 700;
  line-height: 1.2; letter-spacing: -0.02em; color: var(--dark-text);
  max-width: 480px; margin-bottom: 16px;
}
.ins-page-hero-lead {
  font-size: 16px; color: var(--gray); line-height: 1.75;
  max-width: 440px; font-weight: 300;
}
.hero-right { display: flex; flex-direction: column; gap: 12px; padding-bottom: 4px; margin-top: 32px; }
.hero-meta {
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--gray);
  margin-bottom: 6px; font-family: 'Montserrat', Arial, sans-serif;
}
.hero-categories { display: flex; flex-wrap: wrap; gap: 8px; }
.hero-cat-pill {
  font-size: 12px; font-weight: 500;
  padding: 6px 14px; border-radius: 20px;
  border: 1px solid var(--border); color: var(--gray);
  background: var(--light-gray); text-decoration: none;
  transition: border-color 0.15s, color 0.15s, background 0.15s; cursor: pointer;
}
.hero-cat-pill:hover { border-color: var(--blue); color: var(--blue); background: var(--blue-light); }
.hero-cat-pill.active { border-color: var(--blue); color: var(--blue); background: var(--blue-light); font-weight: 700; }

/* FILTER BAR */
.filter-bar {
  background: white; border-bottom: 1px solid var(--border);
  padding: 0 5%; position: sticky; top: 68px; z-index: 90;
}
.filter-bar-inner {
  display: flex; align-items: center; gap: 0;
  overflow-x: auto; scrollbar-width: none;
  max-width: 1100px;
}
.filter-bar-inner::-webkit-scrollbar { display: none; }
.filter-btn {
  flex-shrink: 0; font-family: 'Open Sans', Arial, sans-serif;
  font-size: 13px; font-weight: 400; color: var(--gray);
  background: none; border: none; padding: 18px 18px;
  cursor: pointer; border-bottom: 2px solid transparent;
  transition: color 0.15s, border-color 0.15s; white-space: nowrap;
}
.filter-btn:hover { color: var(--dark-text); }
.filter-btn.active { color: var(--dark-text); font-weight: 600; border-bottom-color: var(--blue); }

/* CONTENT AREA */
.content-area { padding: 56px 5% 72px; background: var(--light-gray); }
.content-inner { max-width: 1100px; margin: 0 auto; }

/* FEATURED */
.featured-label {
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--blue); margin-bottom: 20px;
  font-family: 'Montserrat', Arial, sans-serif;
  display: flex; align-items: center; gap: 10px;
}
.featured-label::before { content: ''; display: block; width: 20px; height: 2px; background: var(--blue); }
.featured-card {
  background: white; border: 1px solid var(--border);
  border-radius: 10px; overflow: hidden;
  display: grid; grid-template-columns: 1fr 1fr;
  margin-bottom: 48px; transition: box-shadow 0.2s;
}
.featured-card:hover { box-shadow: 0 6px 28px rgba(0,0,0,0.08); }
.featured-img {
  background: var(--dark-text); min-height: 320px;
  position: relative; overflow: hidden;
  display: flex; align-items: flex-end; padding: 28px;
}
.featured-img::before {
  content: '';
  position: absolute; inset: 0;
  background: url('../images/lift.jpg') right center / cover no-repeat;
  opacity: 0.18;
  pointer-events: none;
}
.featured-img-bg {
  position: absolute; inset: 0; z-index: 1;
  display: flex; align-items: center; justify-content: center; opacity: 0.06;
}
.featured-img-bg svg { width: 120px; height: 120px; }
.featured-cat-badge {
  position: relative; z-index: 2;
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: white;
  background: var(--red); padding: 4px 10px; border-radius: 4px;
  font-family: 'Montserrat', Arial, sans-serif;
}
.featured-body {
  padding: 36px 40px; display: flex; flex-direction: column; justify-content: space-between;
}
.featured-cat {
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--blue); margin-bottom: 14px;
  font-family: 'Montserrat', Arial, sans-serif;
}
.featured-title {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(20px, 2.2vw, 26px); font-weight: 700;
  color: var(--dark-text); line-height: 1.3; margin-bottom: 14px;
}
.featured-excerpt {
  font-size: 15px; line-height: 1.75; color: var(--gray); margin-bottom: 24px; font-weight: 300;
}
.featured-meta { font-size: 13px; color: var(--gray); }
.featured-read-more {
  display: inline-flex; align-items: center; gap: 6px;
  font-size: 13px; font-weight: 700; color: var(--blue);
  text-decoration: none; margin-top: 24px;
  font-family: 'Montserrat', Arial, sans-serif;
  transition: gap 0.15s;
}
.featured-read-more:hover { gap: 10px; }

/* ARTICLE GRID */
.grid-header {
  display: flex; align-items: center; justify-content: space-between; margin-bottom: 24px;
}
.grid-header-label {
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--gray);
  font-family: 'Montserrat', Arial, sans-serif;
}
.grid-count { font-size: 13px; color: var(--gray); }
.article-grid {
  display: grid; grid-template-columns: repeat(3, 1fr);
  gap: 20px; margin-bottom: 48px;
}
.article-card {
  background: white; border: 1px solid var(--border);
  border-radius: 10px; overflow: hidden;
  display: flex; flex-direction: column;
  transition: box-shadow 0.2s, transform 0.2s;
  position: relative; cursor: pointer;
}
.article-card:hover { box-shadow: 0 4px 20px rgba(0,0,0,0.08); transform: translateY(-2px); }
.article-card-img {
  height: 150px; position: relative; overflow: hidden; flex-shrink: 0;
  display: flex; align-items: center; justify-content: center;
}
.article-card-img::before {
  content: '';
  position: absolute; inset: 0;
  background: url('../images/lift.jpg') right center / cover no-repeat;
  opacity: 0.18;
  pointer-events: none;
}
.article-card-img svg { width: 52px; height: 52px; opacity: 0.08; position: relative; z-index: 1; }
.card-cat-badge {
  position: absolute; bottom: 10px; left: 10px; z-index: 2;
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; padding: 3px 9px; border-radius: 3px;
  color: white; font-family: 'Montserrat', Arial, sans-serif;
}
.article-card-body { padding: 22px 22px 18px; display: flex; flex-direction: column; flex: 1; }
.article-card-cat {
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; margin-bottom: 9px;
  font-family: 'Montserrat', Arial, sans-serif;
}
.article-card-title {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 15px; font-weight: 700;
  color: var(--dark-text); line-height: 1.35; margin-bottom: 10px;
}
.article-card-excerpt {
  font-size: 13px; line-height: 1.65; color: var(--gray);
  flex: 1; margin-bottom: 18px; font-weight: 300;
}
.article-card-footer {
  display: flex; align-items: center; justify-content: space-between;
  padding-top: 14px; border-top: 1px solid var(--border);
}
.article-card-byline { font-size: 12px; color: var(--gray); }
.article-card-link {
  font-size: 12px; font-weight: 700; color: var(--blue);
  text-decoration: none; display: flex; align-items: center; gap: 4px;
  transition: gap 0.15s; font-family: 'Montserrat', Arial, sans-serif;
}
.article-card-link:hover { gap: 7px; }
.article-card-link::after { content: ''; position: absolute; inset: 0; }

/* CATEGORY COLOR CLASSES */
.cat--gf  { background-color: var(--cat-getting-found); }
.cat--fs  { background-color: var(--cat-filling-spots); }
.cat--kf  { background-color: var(--cat-keeping-families); }
.cat--rr  { background-color: var(--cat-reputation); }
.cat--op  { background-color: var(--cat-online-presence); }
.cat--ml  { background-color: var(--cat-mindset); }
.cat--bc  { background-color: var(--cat-community); }
.cat--al  { background-color: var(--cat-alumni); }
.cat--id  { background-color: var(--cat-identity); }
.cat--wom { background-color: var(--cat-word-of-mouth); }

.txt--gf  { color: var(--cat-getting-found); }
.txt--fs  { color: var(--cat-filling-spots); }
.txt--kf  { color: var(--cat-keeping-families); }
.txt--rr  { color: var(--cat-reputation); }
.txt--op  { color: var(--cat-online-presence); }
.txt--ml  { color: var(--cat-mindset); }
.txt--bc  { color: var(--cat-community); }
.txt--al  { color: var(--cat-alumni); }
.txt--id  { color: var(--cat-identity); }
.txt--wom { color: var(--cat-word-of-mouth); }

.bg--gf  { background: #0f3a5e; }
.bg--fs  { background: #4a0810; }
.bg--kf  { background: #0f3a2a; }
.bg--rr  { background: #2e1a40; }
.bg--op  { background: #4a2e05; }
.bg--ml  { background: #1a1a1a; }
.bg--bc  { background: #0a3640; }
.bg--al  { background: #3a1e08; }
.bg--id  { background: #1e1230; }
.bg--wom { background: #0f2a18; }

/* PAGINATION */
.pagination {
  display: flex; align-items: center; justify-content: center; gap: 6px;
}
.page-btn {
  width: 36px; height: 36px;
  display: flex; align-items: center; justify-content: center;
  border: 1px solid var(--border); border-radius: 6px;
  font-size: 13px; font-weight: 500; color: var(--gray);
  background: white; cursor: pointer; text-decoration: none;
  transition: border-color 0.15s, color 0.15s;
}
.page-btn:hover { border-color: var(--blue); color: var(--blue); }
.page-btn.active { background: var(--blue); border-color: var(--blue); color: white; font-weight: 600; }
.page-btn.wide { width: auto; padding: 0 14px; gap: 6px; }
.page-ellipsis { color: var(--gray); font-size: 13px; padding: 0 4px; }

/* NEWSLETTER (insights) */
.ins-newsletter {
  background: var(--blue-light); border-top: 1px solid var(--blue-medium);
  border-bottom: 1px solid var(--blue-medium); padding: 64px 5%; text-align: center;
}
.newsletter-eyebrow {
  font-size: 11px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--blue);
  margin-bottom: 12px; font-family: 'Montserrat', Arial, sans-serif;
}
.ins-newsletter h2 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(22px, 2.5vw, 30px); font-weight: 700;
  color: var(--dark-text); line-height: 1.25; margin-bottom: 14px;
  letter-spacing: -0.02em;
}
.ins-newsletter-sub {
  font-size: 15px; color: var(--gray); line-height: 1.75;
  max-width: 500px; margin: 0 auto 28px; font-weight: 300;
}
.ins-newsletter-form {
  display: flex; gap: 10px; justify-content: center;
  max-width: 440px; margin: 0 auto 12px;
}
.ins-newsletter-input {
  flex: 1; font-size: 14px; padding: 11px 16px;
  border: 1.5px solid var(--blue-medium); border-radius: 6px;
  background: white; color: var(--dark-text); outline: none;
  font-family: 'Open Sans', Arial, sans-serif;
  transition: border-color 0.15s;
}
.ins-newsletter-input:focus { border-color: var(--blue); }
.ins-newsletter-btn {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 13px; font-weight: 700;
  background: var(--blue); color: white; border: none;
  padding: 11px 20px; border-radius: 6px; cursor: pointer;
  transition: opacity 0.15s; white-space: nowrap;
}
.ins-newsletter-btn:hover { opacity: 0.88; }
.ins-newsletter-reassure { font-size: 12px; color: var(--gray); }

/* INSIGHTS MOBILE */
@media (max-width: 900px) {
  .featured-card { grid-template-columns: 1fr; }
  .article-grid { grid-template-columns: 1fr 1fr; }
  footer { flex-direction: column; gap: 20px; text-align: center; }
  .footer-links { flex-wrap: wrap; justify-content: center; }
  .ins-newsletter-form { flex-direction: column; }
}
@media (max-width: 600px) {
  .article-grid { grid-template-columns: 1fr; }
}


/* ── 6. PLANS ─────────────────────────────────────────────── */

/* plans.html only */

/* PAGE HERO (plans) */
.plans-page-hero {
  padding: 72px 5% 64px;
  border-bottom: 1px solid var(--border);
}
.plans-page-hero h1 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(28px, 3.5vw, 44px);
  font-weight: 700; line-height: 1.2;
  letter-spacing: -0.02em;
  color: var(--dark-text);
  max-width: 640px;
  margin-bottom: 16px;
}
.plans-page-hero p {
  font-size: 17px; color: var(--gray); line-height: 1.75;
  max-width: 520px; font-weight: 300;
}

/* PLANS SECTION */
.plans-section { background: white; padding-top: 64px; padding-bottom: 64px; }
.plans-intro { margin-bottom: 48px; }
.plans-section-h2 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: clamp(22px, 2.8vw, 34px);
  font-weight: 700; line-height: 1.25;
  letter-spacing: -0.02em;
  color: var(--dark-text);
  max-width: 600px;
  margin-bottom: 16px;
}
.section-sub {
  font-size: 16px; color: var(--gray); line-height: 1.7;
  max-width: 540px; font-weight: 300;
}

/* PLANS GRID (plans page) */
.plans-page-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
  margin-bottom: 20px;
}
.plan-card-p {
  border: 1px solid var(--border);
  border-radius: 10px;
  padding: 36px 28px 32px;
  display: flex; flex-direction: column;
  background: white;
  position: relative; overflow: hidden;
  transition: box-shadow 0.2s, transform 0.2s;
}
.plan-card-p::before {
  content: '';
  position: absolute;
  top: 0; left: 0; right: 0;
  height: 0;
  background: var(--blue);
  transition: height 0.2s;
}
.plan-card-p:hover { box-shadow: 0 4px 20px rgba(0,0,0,0.08); transform: translateY(-2px); }
.plan-card-p:hover::before { height: 3px; }

.plan-card-pro-p {
  border: 2px solid var(--blue);
  border-radius: 10px;
  padding: 36px 28px 32px;
  display: flex; flex-direction: column;
  background: white;
  box-shadow: 0 4px 24px rgba(47,137,244,0.10);
  position: relative;
}
.plan-card-studio-p {
  border: 1px solid var(--border);
  border-radius: 10px;
  padding: 36px 28px 32px;
  display: flex; flex-direction: column;
  background: var(--light-gray);
}
.plan-badge {
  display: inline-block;
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; padding: 4px 10px; border-radius: 4px;
  margin-bottom: 18px; align-self: flex-start;
  font-family: 'Montserrat', Arial, sans-serif;
}
.badge-pro { background: var(--blue-light); color: var(--blue); }
.badge-invite { background: var(--light-gray); color: var(--gray); border: 1px solid var(--border); }
.plan-name-p {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 20px; font-weight: 700;
  color: var(--dark-text);
  margin-bottom: 8px;
}
.plan-card-pro-p .plan-name-p { color: var(--blue); }
.plan-price {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 38px; font-weight: 700;
  color: var(--dark-text); line-height: 1;
  letter-spacing: -0.02em;
  margin-bottom: 4px;
}
.plan-price sup { font-size: 20px; vertical-align: super; font-weight: 600; }
.plan-price .per { font-size: 15px; font-weight: 400; color: var(--gray); }
.plan-card-pro-p .plan-price { color: var(--blue); }
.plan-card-studio-p .plan-price { font-size: 22px; }
.plan-price-sub { font-size: 12px; color: var(--gray); margin-bottom: 20px; }
.plan-summary {
  font-size: 14px; line-height: 1.7;
  color: var(--gray);
  margin-bottom: 24px;
  flex: 1;
  font-weight: 300;
}
.plan-divider { height: 1px; background: var(--border); margin-bottom: 20px; }
.plan-includes-label {
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--gray);
  margin-bottom: 14px;
  font-family: 'Montserrat', Arial, sans-serif;
}
.plan-includes { list-style: none; margin-bottom: 28px; }
.plan-includes li {
  display: flex; align-items: flex-start; gap: 10px;
  font-size: 13.5px; line-height: 1.5;
  color: var(--dark-text); padding: 5px 0;
}
.plan-includes li .ci {
  width: 18px; height: 18px; flex-shrink: 0; margin-top: 1px;
  background: var(--blue-light); border-radius: 50%;
  display: inline-flex; align-items: center; justify-content: center;
}
.plan-includes li .ci svg { width: 9px; height: 9px; }
.plan-cta {
  display: block; text-align: center;
  padding: 12px 20px; border-radius: 6px;
  font-size: 13px; font-weight: 700;
  font-family: 'Montserrat', Arial, sans-serif;
  text-decoration: none; transition: all 0.15s;
  margin-top: auto; letter-spacing: 0.01em;
}
.cta-outline { border: 1.5px solid var(--border); color: var(--dark-text); background: transparent; }
.cta-outline:hover { border-color: var(--blue); color: var(--blue); }
.cta-solid { background: var(--blue); color: white; border: none; }
.cta-solid:hover { opacity: 0.88; }
.cta-red { background: var(--red); color: white; border: none; }
.cta-red:hover { opacity: 0.88; }
.cta-locked { border: 1.5px solid var(--border); color: var(--gray); background: transparent; cursor: default; pointer-events: none; opacity: 0.6; }

/* PRO FULL-WIDTH CARD */
.plan-card-pro-full {
  border: 2px solid var(--blue);
  border-radius: 10px;
  padding: 40px 36px;
  background: var(--blue-light);
  display: flex; align-items: flex-start; justify-content: space-between;
  gap: 40px; margin-bottom: 20px;
  position: relative; overflow: hidden;
}
.plan-card-pro-full::before {
  content: '';
  position: absolute;
  top: 0; left: 0; right: 0;
  height: 3px;
  background: linear-gradient(90deg, var(--blue) 0%, var(--red) 100%);
}
.pro-full-left { flex: 1; }
.pro-full-right { display: flex; flex-direction: column; align-items: flex-end; gap: 16px; flex-shrink: 0; }
.pro-popular-badge {
  display: inline-block;
  background: var(--blue); color: white;
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; padding: 4px 12px; border-radius: 4px;
  margin-bottom: 14px; font-family: 'Montserrat', Arial, sans-serif;
}
.pro-full-name {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 24px; font-weight: 700; color: var(--blue); margin-bottom: 4px;
}
.pro-full-price {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 42px; font-weight: 700;
  color: var(--blue); line-height: 1;
  letter-spacing: -0.02em; margin-bottom: 4px;
}
.pro-full-price sup { font-size: 22px; vertical-align: top; margin-top: 8px; font-weight: 700; color: var(--dark-text); }
.pro-full-price .per { font-size: 18px; font-weight: 400; color: var(--gray); }
.pro-full-price-sub { font-size: 12px; color: var(--gray); margin-bottom: 16px; }
.pro-full-desc {
  font-size: 15px; line-height: 1.75; color: var(--gray);
  max-width: 540px; font-weight: 300; margin-bottom: 20px;
}
.pro-full-includes { list-style: none; display: flex; flex-wrap: wrap; gap: 10px; }
.pro-full-includes li { display: flex; align-items: center; gap: 8px; font-size: 13px; color: var(--dark-text); }
.pro-full-includes li .ci {
  width: 18px; height: 18px; flex-shrink: 0;
  background: white; border-radius: 50%;
  display: inline-flex; align-items: center; justify-content: center;
}
.pro-full-includes li .ci svg { width: 9px; height: 9px; }
.pro-cta {
  display: inline-block; background: var(--red); color: white;
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 14px; font-weight: 700;
  padding: 14px 28px; border-radius: 6px;
  text-decoration: none; transition: opacity 0.15s;
  letter-spacing: 0.01em; white-space: nowrap;
}
.pro-cta:hover { opacity: 0.88; }
.pro-roi { font-size: 12px; color: var(--gray); text-align: right; line-height: 1.5; max-width: 220px; }

/* PLANS BRIDGE */
.plans-bridge-p { text-align: center; font-size: 14px; color: var(--gray); margin-top: 32px; }
.plans-bridge-p a { color: var(--blue); text-decoration: none; }
.plans-bridge-p a:hover { text-decoration: underline; }

/* ROI BANNER */
.roi-banner {
  display: flex; align-items: center; justify-content: center; gap: 16px;
  background: var(--dark-blue); border: 1px solid var(--dark-blue);
  border-radius: 8px; padding: 20px 24px; margin-top: 36px;
}
.roi-icon-p { font-size: 24px; }
.roi-text-p { font-size: 14px; color: var(--dark-text); line-height: 1.6; }

/* COMPARISON TABLE */
.compare-section { background: var(--light-gray); padding: 80px 5%; }
.compare-inner { max-width: 1100px; margin: 0 auto; }
.compare-table {
  width: 100%; border-collapse: collapse;
  background: white; border-radius: 10px;
  overflow: hidden; border: 1px solid var(--border);
  margin-top: 40px;
}
.compare-table thead tr { background: var(--dark-text); }
.compare-table th {
  padding: 16px 20px; text-align: left;
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 12px; font-weight: 700;
  color: rgba(255,255,255,0.55);
  border-right: 1px solid rgba(255,255,255,0.07);
  background: var(--dark-blue);
}
.compare-table th:first-child {
  font-size: 10px; letter-spacing: 0.1em; text-transform: uppercase;
  color: rgba(255,255,255,0.28); width: 36%;
}
.compare-table th.col-pro { background: var(--blue); color: white; }
.compare-table th:last-child { border-right: none; }
.compare-table tbody tr { border-bottom: 1px solid var(--border); }
.compare-table tbody tr:last-child { border-bottom: none; }
.compare-table tbody tr:hover { background: #fafafa; }
.compare-table tbody tr.group-head { background: #eef0f3; }
.compare-table tbody tr.group-head td {
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--gray);
  padding: 9px 20px; font-family: 'Montserrat', Arial, sans-serif;
}
.compare-table td {
  padding: 13px 20px; font-size: 14px;
  color: var(--gray); border-right: 1px solid var(--border);
  vertical-align: middle;
}
.compare-table td:last-child { border-right: none; }
.compare-table td:first-child { font-weight: 500; color: var(--dark-text); }
.compare-table td.col-pro { background: rgba(47,137,244,0.04); }
.comparison-table tr:nth-child(even) td { background: var(--light-gray); }
.comparison-table tr:hover td { background: var(--blue-light); }
.dot {
  display: inline-flex; align-items: center; justify-content: center;
  width: 22px; height: 22px; border-radius: 50%;
}
.dot-y { background: var(--blue); }
.dot-y svg { width: 11px; height: 11px; }
.dot-n { background: #e5e5e5; }
.dot-n svg { width: 9px; height: 9px; }
.dot-invite { font-size: 11px; font-weight: 600; color: var(--gray); font-style: italic; }

/* FIT SECTION */
.fit-section { background: white; padding: 80px 5%; }
.fit-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; margin-top: 40px; }
.fit-card {
  border: 1px solid var(--border); border-radius: 10px; padding: 32px 28px;
  transition: box-shadow 0.2s, border-color 0.2s;
}
.fit-card:hover { box-shadow: 0 4px 20px rgba(0,0,0,0.08); border-color: var(--blue-medium); }
.fit-plan-tag {
  font-size: 10px; font-weight: 700; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--blue);
  margin-bottom: 12px; font-family: 'Montserrat', Arial, sans-serif;
}
.fit-card h3 {
  font-family: 'Montserrat', Arial, sans-serif;
  font-size: 17px; font-weight: 700;
  color: var(--dark-text); margin-bottom: 12px; line-height: 1.35;
}
.fit-card p { font-size: 14px; line-height: 1.7; color: var(--gray); font-weight: 300; }

/* CTA BAND BTNS */
.cta-band-btns { display: flex; gap: 14px; justify-content: center; flex-wrap: wrap; }

/* PLANS MOBILE */
@media (max-width: 1080px) {
  .plans-page-grid { grid-template-columns: repeat(2, 1fr); }
  .fit-grid { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 720px) {
  nav { padding: 0 5%; }
  .plans-page-grid, .fit-grid { grid-template-columns: 1fr; }
  .plan-card-pro-full { flex-direction: column; }
  .pro-full-right { align-items: flex-start; }
  .pro-roi { text-align: left; }
  footer { flex-direction: column; gap: 20px; text-align: center; }
  .footer-links { flex-wrap: wrap; justify-content: center; }
  .compare-table td, .compare-table th { padding: 10px 12px; font-size: 12px; }
}


/* ── 7. PRIVACY ───────────────────────────────────────────── */

/* privacy.html only */

:root {
  --pmg-red: #C8102E;
  --pmg-red-dark: #a00d24;
  --pmg-navy: #1a2233;
  --pmg-slate: #3d4f6e;
  --pmg-mid: #6b7fa0;
  --pmg-light: #f4f6f9;
  --pmg-white: #ffffff;
  --pmg-border: #dde3ef;
  --font-display: 'Playfair Display', Georgia, serif;
  --font-body: 'DM Sans', sans-serif;
}

.privacy-body {
  font-family: var(--font-body); color: var(--pmg-navy);
  background: var(--pmg-white); -webkit-font-smoothing: antialiased;
}

/* PRIVACY NAV */
.privacy-nav {
  position: sticky; top: 0; z-index: 100; background: var(--pmg-white);
  border-bottom: 1px solid var(--pmg-border); padding: 0 48px;
  display: flex; align-items: center; justify-content: space-between; height: 72px;
}
.privacy-nav .nav-logo { display: flex; align-items: center; gap: 12px; text-decoration: none; }
.nav-logo-text { font-family: var(--font-display); font-size: 17px; font-weight: 600; color: var(--pmg-navy); line-height: 1.2; }
.nav-logo-text span { display: block; font-size: 10px; font-family: var(--font-body); font-weight: 500; letter-spacing: 0.12em; text-transform: uppercase; color: var(--pmg-mid); }
.privacy-nav .nav-links { display: flex; align-items: center; gap: 36px; list-style: none; }
.privacy-nav .nav-links a { font-size: 14px; font-weight: 500; color: var(--pmg-slate); text-decoration: none; transition: color 0.2s; }
.privacy-nav .nav-links a:hover { color: var(--pmg-red); }
.privacy-nav .nav-links a.active { color: var(--pmg-red); font-weight: 600; }
.privacy-nav-cta { background: var(--pmg-red) !important; color: var(--pmg-white) !important; padding: 10px 22px; border-radius: 6px; font-weight: 600 !important; transition: background 0.2s !important; }
.privacy-nav-cta:hover { background: var(--pmg-red-dark) !important; }

/* PRIVACY HERO */
.privacy-hero {
  background: var(--pmg-navy); padding: 88px 48px 80px; text-align: center;
  position: relative; overflow: hidden;
}
.privacy-hero::before {
  content: ''; position: absolute; inset: 0;
  background: radial-gradient(ellipse 70% 60% at 50% 0%, rgba(200,16,46,0.10) 0%, transparent 70%);
  pointer-events: none;
}
.privacy-hero-eyebrow {
  font-size: 11px; font-weight: 600; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--pmg-red); margin-bottom: 20px;
}
.privacy-hero h1 {
  font-family: var(--font-display); font-size: clamp(30px, 4vw, 46px);
  font-weight: 600; color: var(--pmg-white); line-height: 1.2;
  max-width: 640px; margin: 0 auto 20px;
}
.privacy-hero p {
  font-size: 17px; line-height: 1.65; color: rgba(255,255,255,0.60);
  max-width: 500px; margin: 0 auto; font-weight: 300;
}

/* POLICY BODY */
.policy-wrap { padding: 72px 48px 96px; max-width: 760px; margin: 0 auto; }
.policy-header { margin-bottom: 48px; padding-bottom: 40px; border-bottom: 1px solid var(--pmg-border); }
.policy-eyebrow { font-size: 11px; font-weight: 700; letter-spacing: 0.12em; text-transform: uppercase; color: var(--gray); margin-bottom: 12px; }
.policy-header h1 { font-family: 'Montserrat', Arial, sans-serif; font-size: clamp(24px, 3vw, 36px); font-weight: 700; color: var(--dark-text); margin-bottom: 12px; line-height: 1.15; letter-spacing: -0.025em; }
.policy-intro { font-size: 16px; color: var(--pmg-mid); line-height: 1.7; }
.policy-meta {
  font-size: 13px; color: var(--pmg-mid); margin-bottom: 52px;
  padding-bottom: 28px; border-bottom: 1px solid var(--pmg-border);
}
.policy-meta strong { color: var(--pmg-slate); }
.policy-section { margin-bottom: 52px; }
.policy-section:last-child { margin-bottom: 0; }
.policy-section h2 {
  font-family: 'Montserrat', Arial, sans-serif; font-size: 18px; font-weight: 700;
  color: var(--dark-text); margin-bottom: 18px; line-height: 1.25; letter-spacing: -0.01em;
}
.policy-section p {
  font-size: 15px; line-height: 1.75; color: var(--pmg-slate); margin-bottom: 14px;
}
.policy-section p:last-child { margin-bottom: 0; }
.policy-section ul { list-style: none; margin: 14px 0 14px; padding: 0; }
.policy-section ul li {
  font-size: 15px; line-height: 1.7; color: var(--pmg-slate);
  padding: 5px 0 5px 22px; position: relative;
}
.policy-section ul li::before {
  content: ''; position: absolute; left: 0; top: 14px;
  width: 6px; height: 6px; border-radius: 50%;
  background: var(--pmg-red); opacity: 0.55;
}
.policy-section a { color: var(--pmg-red); text-decoration: none; }
.policy-section a:hover { text-decoration: underline; }
.policy-divider { height: 1px; background: var(--pmg-border); margin: 0 0 52px; }

/* CONTACT BLOCK */
.contact-block {
  background: var(--pmg-light); border-radius: 12px; padding: 36px 40px; margin-top: 52px;
}
.contact-block h2 {
  font-family: 'Montserrat', Arial, sans-serif; font-size: 18px; font-weight: 700;
  color: var(--dark-text); margin-bottom: 14px;
}
.contact-block p { font-size: 15px; line-height: 1.7; color: var(--pmg-slate); margin-bottom: 10px; }
.contact-block p:last-child { margin-bottom: 0; }
.contact-block a { color: var(--pmg-red); text-decoration: none; }
.contact-block a:hover { text-decoration: underline; }

/* PRIVACY FOOTER */
.privacy-footer { background: var(--pmg-navy); padding: 40px 48px 36px; }
.footer-inner { max-width: 1200px; margin: 0 auto; }
.footer-top {
  display: grid; grid-template-columns: 1fr auto 1fr;
  align-items: start; gap: 40px; padding-bottom: 32px;
  border-bottom: 1px solid rgba(255,255,255,0.07); margin-bottom: 28px;
}
.footer-logo-row { display: flex; align-items: center; gap: 12px; margin-bottom: 16px; }
.footer-logo-text {
  font-family: var(--font-display); font-size: 15px; font-weight: 600;
  color: rgba(255,255,255,0.65); line-height: 1.2;
}
.footer-logo-text span {
  display: block; font-size: 9px; font-family: var(--font-body);
  font-weight: 500; letter-spacing: 0.12em; text-transform: uppercase;
  color: rgba(255,255,255,0.30);
}
.privacy-footer .footer-address { font-size: 13px; line-height: 1.7; color: rgba(255,255,255,0.35); }
.footer-address a { color: rgba(255,255,255,0.45); text-decoration: none; }
.footer-address a:hover { color: rgba(255,255,255,0.70); }
.footer-nav { display: flex; flex-direction: column; align-items: center; gap: 10px; }
.footer-nav a {
  font-size: 13px; color: rgba(255,255,255,0.40); text-decoration: none;
  transition: color 0.2s; text-align: center;
}
.footer-nav a:hover { color: rgba(255,255,255,0.75); }
.footer-social { display: flex; justify-content: flex-end; align-items: start; gap: 14px; }
.social-icon {
  width: 34px; height: 34px; border-radius: 8px;
  background: rgba(255,255,255,0.07); display: flex; align-items: center;
  justify-content: center; text-decoration: none; transition: background 0.2s;
}
.social-icon:hover { background: rgba(255,255,255,0.13); }
.social-icon svg { width: 16px; height: 16px; fill: rgba(255,255,255,0.45); }
.footer-bottom { display: flex; align-items: center; justify-content: space-between; }
.footer-copy { font-size: 12px; color: rgba(255,255,255,0.22); }
.footer-legal-links { display: flex; gap: 20px; }
.footer-legal-links a {
  font-size: 12px; color: rgba(255,255,255,0.28); text-decoration: none; transition: color 0.2s;
}
.footer-legal-links a:hover { color: rgba(255,255,255,0.60); }
.footer-legal-links a.active { color: rgba(255,255,255,0.55); }

/* PRIVACY MOBILE */
@media (max-width: 720px) {
  .privacy-nav { padding: 0 24px; }
  .privacy-nav .nav-links { display: none; }
  .privacy-hero, .policy-wrap { padding-left: 24px; padding-right: 24px; }
  .privacy-footer { padding: 36px 24px; }
  .footer-top { grid-template-columns: 1fr; gap: 28px; }
  .footer-social { justify-content: flex-start; }
  .footer-bottom { flex-direction: column; gap: 12px; text-align: center; }
  .footer-legal-links { flex-wrap: wrap; justify-content: center; }
}

/* ── Post page ────────────────────────────────────────────────────────────── */

.post-hero {
  padding: 64px 40px 56px;
  position: relative;
  overflow: hidden;
}
.post-hero::before {
  content: '';
  position: absolute;
  inset: 0;
  background: url('../images/lift.jpg') center center / cover no-repeat;
  opacity: 0.08;
  pointer-events: none;
}
.post-hero-inner {
  max-width: 780px;
  margin: 0 auto;
  position: relative;
  z-index: 1;
}
.post-back-link {
  display: inline-block;
  font-size: 14px;
  color: rgba(255,255,255,0.65);
  text-decoration: none;
  margin-bottom: 24px;
  transition: color 0.15s;
}
.post-back-link:hover { color: #fff; }
.post-cat-label {
  font-size: 12px;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  margin-bottom: 14px;
}
.post-title {
  font-size: clamp(26px, 3.5vw, 42px);
  font-family: 'Montserrat', sans-serif;
  font-weight: 700;
  color: #fff;
  line-height: 1.18;
  margin-bottom: 20px;
}
.post-meta {
  font-size: 14px;
  color: rgba(255,255,255,0.6);
}

.post-prose-wrap {
  background: #fff;
  padding: 56px 40px 72px;
}
.post-prose {
  max-width: 700px;
  margin: 0 auto;
  font-size: 17px;
  line-height: 1.8;
  color: var(--dark-text);
  font-family: 'Open Sans', sans-serif;
  font-weight: 300;
}
.post-prose h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: 22px;
  font-weight: 700;
  margin: 2.2em 0 0.6em;
  color: var(--dark-text);
  line-height: 1.3;
}
.post-prose h3 {
  font-family: 'Montserrat', sans-serif;
  font-size: 18px;
  font-weight: 600;
  margin: 1.8em 0 0.5em;
}
.post-prose p {
  margin-bottom: 1.4em;
}
.post-prose strong {
  font-weight: 600;
  color: var(--dark-text);
}
.post-prose em {
  font-style: italic;
}
.post-prose hr {
  border: none;
  border-top: 1px solid var(--border);
  margin: 2.5em 0;
}
.post-prose ul,
.post-prose ol {
  padding-left: 1.5em;
  margin-bottom: 1.4em;
}
.post-prose li {
  margin-bottom: 0.4em;
}

@media (max-width: 640px) {
  .post-hero { padding: 40px 20px 36px; }
  .post-prose-wrap { padding: 36px 20px 48px; }
}